Types

Agency Model

Embedded

Brand Design / Creative

• Desire to have a similar process and working dynamic as Product Design
  • Problems not solutions
  • Research & data oriented

Roles

• Creative Director
• Brand Designer
• Production Designer
• Content Designer / Content Writer
• Motion Designer / Video Producer/Editor
• Filmographer
• Illustrator
• CreativeOps
• Creative Project Manager

References

• Org Design for Design Orgs by Peter Merholtz
• https://medium.com/flexport-design/designing-a-design-team-a9a066bc48a5
• https://www.pixellyft.com/how-to-grow-a-successful-design-team-advice-from-murals-head-of-brand-and-creative/
• https://www.intercom.com/blog/podcasts/intercom-brand-studio/